Monday, 9 February 2026
From people’s game to “the beautiful game”
As a sometime serious football aka soccer player this blogger from Toronto detects deeper messages in the language used about the world’s favourite sport (sorry Super Bowl fans - American football doesn’t cut it around the world). Soccer is still popular among real people but with online fees dwarfing in park attendance revenue football as spectacle for the majority who can’t attend games in person becomes ever more significant. If the audience has grown by online exposure their connection is changing and formerly largely excluded spectators, including women, are now fans. Whatever football will become we cannot say but the people of the people’s game will continue to transform it in ways less viscerally tribal, yes for the better perhaps but as a more distant pleasure. Online all games are “away” games. Onsite passion as gallery appreciation, anyone?
